Kenya Airways has a long history as one of the most reliable and trustworthy African carriers, operating an extensive network of regional services within Kenya and Africa as well as flights to Asia, the Middle East and Europe. Kenya Airways provides an international service to be proud of, while actively contributing to the sustainable development of Africa.
In order to highlight Kenya's vibrant history, I have decided to refresh Kenya Airways identity with a radical and complete rebrand. In homage to Kenya's rich traditional history and design, I reimagined complex visual elements of tribal cultures into modern minimal motifs. The logo is a modern interpretation of the Maasai shield, accented in a unique green, in bright contrast to traditional competitors.
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© Alberto Troni 2018